Marketing Specialist

Functie

Expect the unexpected for your talent! Square City works as a trusted advisor for profiles in office, logistics & supply chain. We offer expertise, dialogue, and continuity as a selection partner to find the right match for our clients and candidates. Through our extensive network of professionals and the personal approach of our consultants, you can count on a qualitative, sustainable, and transparent collaboration.

For one of our partners, we’re looking for a Marketing Specialist . You will be the central point of contact for the European key dealer network . Working closely with the Brand & Marketing team, you translate marketing strategies into action plans for the points of sales. You work closely with our key dealers on marketing projects for digital communications, events, campaigns, press communication and content creation.

The responsibilities for this position are:

  • You will be the main marketing contact for the key dealer network .
  • You will work closely with the Brand & Marketing team .
  • You activate the key dealer network in European marketing campaigns .
  • You support the key dealer network in developing their marketing plan .
  • You translate global branding strategies to the dealer network's channels.
  • You guide the direct dealer network digital marketing strategies:
    • Improve websites, social channels and Google profiles.
    • Improve online and offline lead generation.
    • Assist and guide the content strategy of our dealer network.
  • You provide support to the press coordination team .
  • You manage the marketing knowledge database of the key dealer network.
  • You assist and organize webinars towards our dealer network.
  • You assist the Brand & Marketing Team as well as the Event Team with local events.

Jouw profiel

Qualifications required are:

  • At least 5 years of experience in a B2B marketing role, in which experience in a trade marketing function is a plus.
  • Strong stakeholder management skills and the ability to drive activities.
  • Experience in managing both offline and online channels.
  • Strong reporting and communication skills with a focus on providing recommendations for improvement.
  • Extensive knowledge of campaign development and implementation.
  • Excellent command of English and preferably other European languages as well (French, German, Italian, …).
  • Able to manage multiple projects simultaneously.
  • Previous experience in marketing of construction equipment, large equipment or related sectors is a plus.
  • You like to travel regularly (1 week per month).

  • Strategieën voor fondsenverwerving voor een goed doel of vereniging opstellen
    Campagnes voor fondsenwerving sturen
  • Het marketingplan opstellen
    De ontwikkeling van de uitvoering van het marketingplan controleren
  • De promotiecampagne van de producten uitdenken en opstarten
  • Acties uitvoeren ter ondersteuning van het personeelsbeheer (aanwerving, opleiding, ...)
  • Promotiemiddelen voor de producten uitdenken en de uitwerking controleren
  • Technische ondersteuning bieden aan commerciële krachten bij de lancering van commerciële actieplannen
  • Marketingoperaties van een website coördineren

Aanbod

This is what our partner offers:

  • You get the opportunity to work at one of the world’s leading machine manufacturers .
  • You will work on an international level , in the new headquarters in Tessenderlo (Belgium) .
  • They offer an attractive salary and benefit package including meal vouchers, pension plan, hospitalization insurance and other fringe benefits.
  • Furthermore, you enjoy flexibility in hours to fit around your life
  • You can enjoy the homework policy.

If you do not meet these requirements but still feel that you would be the perfect candidate for this position, do not hesitate to apply, we welcome initiative and out-of-the-box thinking!

Solliciteren

Tim Lauwers
03 600 79 86
tim.lauwers@squarecity.be

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